The beauty of Twitter’s ad unit is that it’s the best rapid-response tool that exists in politics right now.— Gingrich social media consultant Vincent Harris, in Twitter, the Startup That Wouldn’t Die - Businessweek
Some good points on the con side.
It’s still okay to have a racist blog on Tumblr. It’s still okay to have a blog where you take pictures of people eating and call them fat. In essence, it’s okay to have the kind of blog that causes someone to degenerate into the mental state where they might get an eating disorder, but once they get one we’ll sweep them under the rug unless they only talk about their disease in a manner a bunch of bros unfamiliar with eating disorders find acceptable.
This is good news.
One of the great things about Tumblr is that people use it for just about every conceivable kind of expression. People being people, though, that means that Tumblr sometimes gets used for things that are just wrong. We are deeply committed to supporting and defending our users’ freedom of speech,…
“Pube helmet?” my CEO says behind me. Oh no, he’s caught me watching john pace.
Agencia Loco (via johnjohnpacepace)
Written by the aptly-named Mr. Webb.
The red boxes are mine. Think about this in terms of the ratio of ad dollars to time spent. Print is 1:6. The web is 16:22. Mobile is 1:23. That’s not sustainable.
But where is augmented reality?!
“FUN FACT: More than 80% of pins are re-pins.” (via Sarah’s Faves » Blog Archive » FAVE RESEARCH: The 20 most popular sites pinned on @Pinterest)
If Twitter is a key news source for only 2 percent of Americans…why does it get so much time and attention from the media? Because Twitter users are what I call the “early adopters” of content and information. Just as technology products pass first through a small set of influential early adopters who tell everyone else whether to buy them, content has early adopters online.
As ABC News’ Rick Klein put it: “I believe in the 2 percent figure, but it’s the right 2 percent.” In political news, for instance, Klein said Twitter reaches other reporters and political operatives, who drive the news cycle for everyone else.